Marketing Specialist Sales - Ayden, NC at Geebo

Marketing Specialist

CMI Plastics CMI Plastics Ayden, NC Ayden, NC Full-time Full-time Estimated:
$42.
9K - $54.
3K a year Estimated:
$42.
9K - $54.
3K a year Principal Purpose of Job The marketing specialist helps drive brand image and awareness across target markets.
The role will leverage their skillset to help increase inbound lead generation while promoting and shaping corporate branding and value propositions across each vertical.
The position is responsible for growing awareness to create a high visibility in the market and offers insight into markets that align with corporate culture and goals.
The specialist will interact with management, sales, and customers daily in order to drive growth.
Duties and
Responsibilities:
Supports the development and execution of brand strategies Assists with delivery of product innovation and branding to market.
Employs a full range of marketing tools, including brand positioning, research, product development, claims development, package design and creative operations.
Leverages strong project management/team leaderships skills to keep initiatives on schedule and stakeholders engaged.
Delivers periodic marketplace analyses to help identify business opportunities.
Coordinate market events including awards, tradeshows and networking events Manage social media postings.
Plan and execute marketing schedule to ensure fresh and relevant content in trade publications and website content.
Coordinate any customer events as needed.
Minimum Knowledge and Skill Requirements:
BS/BA in marketing, business, communications, or related field Experience in Consumer Package Goods (CPG) 2
years of experience as a Marketing Specialist or similar role Proficiency in Microsoft Office 365 Exceptional communication and writing skills Commercial awareness partnered with a creative mind Strong interpersonal skills Strong organizational and time management skills.
Thorough understanding of marketing tools (traditional and digital marketing (LinkedIn and other social media platforms) Position requires occasional travel Position is on-site Physical Requirements:
Prolonged periods sitting at a desk and working on a computer.
Ability to occasionally lift components weighing up to 20 pounds Job Type:
Full-time
Benefits:
401(k) 401(k) matching Dental insurance Health insurance Life insurance Paid time off Vision insurance Schedule:
Day shift Monday to Friday Ability to commute/relocate:
Ayden, NC 28513:
Reliably commute or planning to relocate before starting work (Required) Education:
Bachelor's (Required)
Experience:
Consumer Package Goods (CPG):
2 years (Required) Marketing Specialist:
2 years (Required) Work Location:
In person.
Estimated Salary: $20 to $28 per hour based on qualifications.

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